The art of staging

Our homes define us. Which is why we spend a lot of time and money to decorate and personalize our homes. Home is not just a space but a feeling to us. We are sure you have also spent a lot of time making this house a home.

Staging truly is an art and it pays to have a trained eye looking through your home and know what lighting, paint, furnishing and arrangements will create a blank canvas for buyers to literally picture their most loved belongings in the space. The goal is to create spaces that buyers can envision themselves living in. It is a way to overcome certain objections in a home and showcase how rooms can best be used. It can involve decluttering and removing a lot of a seller's personal belongings or moving everything out of a home.

A soft Stage is done with an occupied home. It is repurposing what the homeowner already has, It is sometimes redesigning spaces in the home and can involve a lot of packing and moving things out as well. Do not take it personally, the stage wants the best outcome for your home. The goal is to appeal to the most buyers in the shortest amount of time. It will feel weird at first but remember it is just for a short period of time.


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Home Staging Declutter

When you are selling a home know that you are selling SPACE! Go through all rooms, spaces, and storage and get rid of as much as you can. If you haven't used it in years, give it to someone that can. Put the remainder in storage and create open storage spaces.

THE GOAL is to overwhelm buyers with the simplicity of the space.


Home Staging Deep Clean

Clean like you mean it! Think spring cleaning, on steroids. Possible buyers will be looking at your home with a very detailed and critical eye. You don't want a dirty floor to give the impression that your home has not been cared for.

CLEAN EVERYTHING! Baseboards, walls, counters, ceiling fants, to the light fixtures. Everything should be spotless. If there is wiggle room in your budget, this is a great place to use that money and hire a professional cleaner.


Home Staging Depersonalize

This one is difficult. Home staging is different from an interior designer. An interior designer's job is to decorate a home in accordance with the owners tastes. Whereas a home stager's job is to design a home with a look that is fresh and welcoming and not taste specific. People with different tastes all need to be able to see their things and belongings in your home if they choose to purchase it.




The benefits of staging your home It's all in the numbers

staged homes spent 90% less time on the market

According to a recent RESA (Real Estate Staging Association) study, homes that were staged prior to the listing going on the market spent 90% less time on the market. As we all know, time equals money. Less time on the market could save you an additional mortgage payment.

staged homes increased
sale price up to 5%

Additionally, 25% of buyer's agents said that staging a home increased the sales price for homes between 1% and 5% HIGHER than unstaged homes. So for an averageg home in the US at $350,000, you could be making an additional $17,500!!!

83% buyer's agents said staging made it easier for their clients to visualize it as their home

Eighty-three percent of buyers' agents said staging a home made it easier for a buyer to visualize the property as their own.


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1936 Pacific Ave
Forest Grove, OR 97116

OR License Number: 200407018
John L. Scott Market Center


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